Our 2026 SEO Tips for Australian Small Businesses
A lot has happened in 2025 which has directly or indirectly impacted the SEO industry. It’s been a big one, to say the least! Over…
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Google’s AI Mode: What Australian Business Owners Need to Know
Google’s newest way to search online – AI Mode – launched in the USA in May 2025 and as of the 8th of October 2025,…
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Can your business be found on ChatGPT, Google’s AI Mode and other AI tools?
ChatGPT and AI are the words on everyone’s lips right now. Naturally, as business owners, we want to know if our business, products, and services…
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Google Indexing Instagram: Beyond the Hype – What’s Really Changed & How to Maximise Your Reach
Google has long shown some Instagram content (like profiles and Reels in the dedicated Short Videos tab), the July 10, 2025 update marks a significant expansion for public content from professional (Business and Creator) Instagram accounts. This means photos, videos, and Reels from these accounts are now officially being indexed by Google, making them discoverable directly in search results without needing to be logged into Instagram, and with an opt-out option for account holders.
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10 Proactive Ways to Boost Website Traffic Beyond Google
We are living in a crazy world right now. So much is changing thanks to AI, some for the better and some for the worse….
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How to Easily Create an AI Traffic Report in GA4
AI isn’t going away, in fact it is picking up momentum and we’d be silly to think it won’t impact how people search for businesses…
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SEO in the Age of AI: How to Create Content That Stands Out
There’s no denying it — we’re living in an AI-driven world. It’s everywhere, often in ways we don’t even realise. In the SEO space, AI…
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SEO & Google Ads podcasts to level up your digital marketing
Something you may not know about me (Casey) is that I am absolutely useless if I don’t start my working day off with a treadmill…
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8 Beginner SEO Tips for a Happily Ever After (Online)
Morgan and I will be celebrating our 8th wedding anniversary on the 1st of October and to celebrate such a milestone we thought we’d share…
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Maximise Your Google Ad Grant: A Guide for Aussie Nonprofits
If you are a charity / nonprofit organisation in Australia and you haven’t applied for a Google Ad Grant yet – do it now! We…
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