How to Increase Your Instagram Reach for Free (and Make It Evergreen) Thanks to Google
Let’s talk about your last Instagram or TikTok post… You probably spent way too much time creating the content, editing it and then finding the…
Let’s talk about your last Instagram or TikTok post… You probably spent way too much time creating the content, editing it and then finding the…
Google has long shown some Instagram content (like profiles and Reels in the dedicated Short Videos tab), the July 10, 2025 update marks a significant expansion for public content from professional (Business and Creator) Instagram accounts. This means photos, videos, and Reels from these accounts are now officially being indexed by Google, making them discoverable directly in search results without needing to be logged into Instagram, and with an opt-out option for account holders.
We are living in a crazy world right now. So much is changing thanks to AI, some for the better and some for the worse….
I’m no social media pro. SEO and Google Ads, otherly known as ‘Search Marketing’ is my thing. But out of curiosity and professional interest, I…
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